DAYTONA BEACH, Fla. – Legendary college football coach Bobby Bowden
will serve as the Grand Marshal for the 54th annual Coke Zero 400
Powered By Coca-Cola NASCAR Sprint Cup Series race on Saturday, July 7
at Daytona International Speedway.
The Hall of Fame football coach will give the starting command,
“Gentlemen start your engines,” in the 160-lap, 400-mile race. He’ll
also be introduced at the driver’s meeting, participate in the driver
introductions and ride in one of the
Grand Marshal cars during the pace laps prior to the green flag. Coke
Zero invited the coaching icon to take part in the festivities to help
launch its upcoming fall football program, which rewards fans online and
in person with college football prizes and
one-of-a-kind VIP experiences.
During his 34-year tenure as the head coach at Florida State
University, Bowden coached the Seminoles to more than 300 victories, two
National Championships and 12 Atlantic Coast Conference championships.
Under Bowden’s leadership, the Seminoles
also finished in the top five in the country in 14 straight seasons and
qualified for Bowl Games in 28 consecutive seasons.
Bowden, the second all-time winningest coach in major college
football history, was inducted into the College Football Hall of Fame in
2006.
“I am really looking forward to being the Grand Marshal for the big race on July 7th,”
Bowden said. “When the people at Coke Zero invited me to Daytona, I
said ‘As long as I don't have to drive that dadgum pace car!’ Not many
people
can say that they were the Grand Marshal for the first NASCAR race
they've ever been to, you know it? That's right, I'll be going to my
first NASCAR race, and I surely could not think of a better brand than
Coke Zero or a better place than Daytona for the
experience.”
The stars of NASCAR return to Daytona International Speedway on July
6-7. Tickets to the Coke Zero 400 Powered By Coca-Cola NASCAR Sprint Cup
Series race, featuring a special hour-long pre-race concert by
multiplatinum, Grammy-winning superstars
Train, and the Subway Jalapeno 250 NASCAR Nationwide Series race are
available by calling 1-800-PITSHOP or online at
www.
Also, don’t forget to take advantage of Daytona International Speedway's special kids’ pricing.
Kids 12 and under receive free general admission tickets to the Subway
Jalapeno 250, free admission to the Sprint FANZONE all weekend long, and
a $10 ticket for the Coke Zero
400 Powered By Coca-Cola while supplies last.
Also be sure to catch the Coke Zero 400 live from Daytona International Speedway on Saturday, July 7 at 6:30 p.m. ET on TNT.
Fans can also stay connected with Daytona International Speedway on Twitter (www.twitter.com/disupdates) and Facebook (www.facebook.com/
IMAGE CREDIT: Daytona International Speedway
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