According to National Retail Federation’s 2012 Back-to-School spending survey conducted by BIGinsight, the average person with children in grades K-12 will spend $688.62 on their children, up from $603.63 last year.
The NRF added that, "With more children entering elementary and middle school this fall and after cutting back their spending last year, parents with growing children will hit the stores this summer to replace and replenish what their children might have had to “make-do” with last school season."
To help aid parents in their back to school shopping and free shipping deals for the 2012 school year, BrevardTimes.com has compiled direct links to the 2012 Back to School Sales for Amazon.com, OfficeMax, Sears, JCPenney, Target, Kohl's, Walmart, Macy's, and ForTeachersOnly.com located at the end of this article.
In stores and online, Target offers solutions and on-trend items for making the most of the back-to-school budget, including:
Exclusive Product Assortment: Guests can find ProCat® Multi-Color Shine Backpacks, LegoCity® School Supplies and apparel from the Harajuku Mini for Target® collection.
Target REDCard: To make back-to-school and college shopping affordable, guests who shop with their Target REDCard will receive 5 percent off their entire purchase and free shipping.
Take Charge of Education: Guests can designate a K-12 school of their choice and Target will donate a portion of their purchases to the school. Since the program’s inception in 1997, Target has donated more than $324 million to approximately 117,000 schools nationwide.Whether shopping for a dorm room or apartment, students will find all the necessities to fit any style and maximize space at Target. In addition to shopping in stores, students can visit Target.com/college and use the Target mobile app where they will find helpful resources, promotions and design inspiration through Target’s back-to-college shopping tools, including:
New this year at Target.com/college is an online program that allows students to mix and match dorm room products as they begin shopping for their personalized look. Students can design their own virtual dorm room by test driving how different bedding and decorative accents look together. Students can then share their design with their roommates and other friends through Facebook, Twitter, blogs and Pinterest.
“For the moms who shop our stores, back-to-school isn’t just about checking items off their lists. It’s about a fresh start, changing routines and getting children ready with products that match their personalities and budgets,” said Duncan Mac Naughton, chief merchandising officer, Walmart U.S. “We’re committed to setting our customers up for success this back-to-school season by sticking to our plan – offering everyday low prices and the broadest assortment of the right merchandise their families need.”
Kmart is providing its customers with back-to-school offers, focusing on delivering greater value, including five percent off layaway purchases, special pricing and perks for Shop Your Way members such as free flu shots* and value-driven Kmart exclusive label products.
"Kmart understands shoppers are seeking value and convenience," said Andy Stein, interim chief marketing officer, Kmart. "Kmart is committed to helping manage back-to-school expenses by offering customers additional ways to pay, including five percent off of their layaways."
Shoppers receive five percent off new in-store layaway purchases until August 18. For customers who prefer to manage their expenses online, Kmart also offers online layaway. Back to campus shoppers can leverage this service to eliminate some of their moving logistics; they can shop online at home and pick up the items at the Kmart store nearest their campus.
Free Shipping for Back To School 2012 (Details and exclusions apply)
Target and Office Max are offering free shipping with an order of $50 or more.
Amazon.com Prime members receive free shipping.
As part of its 2012 Back to School Sale, Walmart is offering 'Home Free' shipping on school uniforms and school supplies with your order of $45 or more.
Macy's offers an additional 20% off plus free shipping for back to school orders over $99.
Kohl's offers free standard shipping with a purchase of $75 or more.
Sears offers free shipping over $59 on apparel, fine jewelry, bed, bath, and home, $25 on shoes.