|Customers wrap up their holiday shopping during Walmart's Black Friday on Thursday November 27, 2014 in Bentonville, Ark. Photo Credit: Walmart|
Walmart reported that it had its second-highest online sales day ever on Thanksgiving Day, second only to Cyber Monday last year.
The retail giant boasted that more than 25 million people downloaded its Black Friday ad, and 20 million customers used their local store maps on Walmart.com.
Tablets, TVs, sheets, children’s apparel, and video gaming were the top five categories of Thanksgiving night in Walmart's brick and mortar stores. Disney's FrozenSnow Glow Elsa dolls were one of the top toys of the night.
As for online sales, video games, wireless pre-paid phones, HDTVs and baby items were popular on Walmart.com on Thanksgiving Day.
“All of this was because of our associates. Throughout the day, we welcomed more than 22 million customers to our stores – that’s more than the number of people who visit Disneyland in an entire year – and our associates served them with pride. During our big events, our cashiers had nearly every register open. And once again, we delivered safer, exciting events for our customers," said Laura Phillips, senior vice president of merchandising, Walmart U.S.
“Our Black Friday weekend continues today at 6 a.m. and all weekend long with TVs, wireless, jewelry, tires, Christmas décor and thousands of other items at amazing prices in our stores and online – all leading up to our biggest Cyber Monday event ever.”